We’re all aware of the buzzwords like “social media” and “Twitter” but do you and your business know anything more that that?  Do the communication and strategy leaders in your organization know more than most teenagers do about Twitter?  For most, the answer is “no”.  The majority of organizations continue to struggle to make sense […]

Have you jumped on the social media bandwagon yet?  If you’re in business, at a minimum you should using social media in listening mode to hear what your customers are saying.  However, don’t stay too long just listening as the real power of social media comes in establishing relationships – with your customers or potential […]